Bulk SMS — frequently asked questions

What businesses usually ask before they start. Can’t find your answer? Contact us.

The service

What is bulk SMS?

A service that lets you send the same or a personalised message to many recipients at once, from a computer or phone, for updates or marketing.

How does the service work?

You prepay SMS credits according to the price list — far lower than mobile carrier rates — and send messages from the web2sms.gr platform. The platform is free; you only pay for the credits you use.

What can I do with it?

One-to-one or bulk sending, scheduling, lists, Excel import, duplicate check, blacklist, delivery reports and automatic unsubscribe (GDPR opt-out).

Can I send personalised messages?

Yes. Your message can say, for example, “Dear George”, with the name filled in automatically for each recipient from your list.

How does a campaign work, step by step?

You need: a) a list of the numbers that will receive the message, b) the message text, and c) a sender name — usually your business name.

Can I schedule a campaign for a specific date and time?

Yes. Set the date and time and the message goes out automatically, without you being at your computer.

Cost and billing

How much does bulk SMS cost?

From about €0.04 per SMS (160 characters) plus VAT, with the price dropping as the package gets larger. See the price list.

How am I charged?

You prepay credits, which never expire. Each campaign automatically deducts the corresponding credits from your balance.

Is there a limit on how many SMS I can send?

No. Send as many messages as you want, all at once or as often as you like.

How long can an SMS be?

One SMS holds 160 Latin characters (or Greek capitals without accents), or 70 characters with Greek lower-case or accents. Longer texts arrive as one message but are billed as 2, 3 or 4 SMS.

Can I send SMS in Greek?

Yes. To fit more text in one SMS, write in capitals without accents or in Latin characters.

Lists, delivery and legal

Can I add and remove numbers from my lists?

Yes. Keep as many lists as you like and add or remove numbers at any time.

If a number appears several times, will it get the message several times?

No. Before every campaign the system checks, even across several lists, so the same message never goes to the same number twice.

What if someone wants to unsubscribe?

With automatic unsubscribe the recipient goes onto a special list and from then on you cannot message them again, even by mistake.

How do I know my messages were delivered?

Every campaign has a delivery report showing, number by number, which phones received the message and which did not (e.g. inactive or wrong numbers).

How reliable is delivery?

Messages are delivered in minimal time through direct connections with mobile carriers, with automatic rerouting if a carrier has trouble.

Are there legal requirements?

Yes. Sending marketing SMS and storing mobile numbers is lawful when your customers have consented to you collecting their details and messaging them, and when you give them a way to unsubscribe.

SMS and Viber

Why send a review link by SMS rather than Viber?

In Viber the link usually opens in the app’s internal browser, where the customer isn’t signed in to Google. They are asked for a password and usually give up. With SMS it opens in their Chrome or Safari, where they are already signed in.

Does the same apply to online shops?

Yes. Cart, order or payment links inside Viber open without saved passwords. Customers get annoyed or suspect a scam. With SMS they open in the browser with their saved details.

See also: pricing · how it works · SMS or Viber

Try it free today

Sign up on web2sms.gr and send your first test messages free of charge. No contract, no monthly fee.